Table of ContentsA/B TestingAccessibilityAccounts PayableAccounts ReceivableAdd to CartAdd to Cart RateAddress Verification Service (AVS)Advertising Allowance, see Co-opAffiliate MarketingAffiliate ProgramAgile, or Agile MethodologyAmazon Seller CentralApplication Programming Interface (API)Artificial Intelligence (AI)ASINAssistant Store ManagerASNAttribute, or Product AttributeAugmented Reality (AR)AuthorizationAutoshipAutomationAverage Basket Size (ABS)Average Order Value (AOV)Average Transaction Size (ATS)BacklinkBackorderBar codeB2BBestsellersBin LocationBranded SearchBrick & MortarBoost and BuryBotBounce RateBulk PricingBuy Now Pay Later (BNPL)Buy One Get One (BOGO)Buy Online Pickup in Store (BOPIS)Buy Online Return in Store (BORIS)Call-to-Action (CTA)Capital Expenditure (CAPEX)CaptureCartCart AbandonmentCart Abandonment Rate (CAR)Case PackCash FlowCashwrapCategoriesChargebackChatbotCheckoutCheckout AbandonmentChurnClick and CollectClickthrough Rate (CTR)ClientelingCloudCo-opCollectionsConsumer Packaged Goods (CPG)Content Delivery Network (CDN)Content Management System (CMS)Conversion FunnelConversion Rate (CR)Conversion Rate Optimization (CRO)Cost, or Cost of Goods Sold (COGS)Cross-Functional TeamCross-MerchandisingCross-SellingCSVCurbsideCreator EconomyCustomer AccountCustomer Acquisition Cost (CAC)Customer JourneyCustomer Lifetime Value (CLTV or CLV)Customer Relationship Management (CRM)D2C/DTCDemand GenerationDigital Asset Management (DAM)Digital GoodsDigital ServicesDigital WalletDirect TrafficDiscount CodeDistributorDomain NameDropshipEBITDAEcommerceEcommerce PlatformElectronic Data Interchange (EDI)Email Sending Platform (ESP)End CapEndless AisleERPEstimated Delivery TimingFoot TrafficFile Transfer Protocol (FTP or SFTP)FinancingFirst Party DataFlash SaleForecastingFraud DetectionFree ShippingFreight ShippingFriendly FraudFulfillment by Amazon (FBA)Fulfillment by Merchant (FBM)GalleryGoogle AdwordsGoogle AnalyticsGoogle Search ConsoleGoogle Shopping FeedGoogle Tag ManagerGross Margin or Gross Margin %Gross Margin DollarsGuest UserHamburger MenuHeadless CommerceHostingIn-Store ExperienceInbound MarketingInfluencerInventory ManagementInventory TurnsInformation Technology (IT)JavaScriptJust In Time (JIT)Key MetricKey Performance Indicator (KPI)KeywordKeyword ResearchKittingLanded CostLanding PageLead GenerationLocal DeliveryLiftList PriceLogged In UserLoss LeaderLoyaltyMachine LearningManufacturerMarket ShareMarketingMarketplaceMegamenuMerchandisingMinimum Advertised Price (MAP)Mobile ApplicationMSRPMulti-channelMystery ShopperNFCNo-CodeNo-Code PlatformOEMOKROmnichannelOn-PremOpen GraphOperating Expense (OPEX)Order Management System (OMS)Organic TrafficOut of Stock (OOS)Outbound MarketingP&LPage RankPalletPay-in-FourPay-Per-Action (PPA)Pay-Per-Click (PPC)Payment GatewayPayment TokenizationPaymentsPCI CompliancePersonalizationPlanogram, or Plan-o-gram (POG)POPoint of Sale (POS)Preference CenterPricing OptimizationPrivacy PolicyPrivate LabelProduct AssortmentProduct BundlingProduct CatalogProduct ConfiguratorProduct Details Page (PDP)Product Information Management (PIM)Product-Led Growth (PLG)Product Listing Page (PLP)Product Owner (PO)Product RecommendationsProduct ReviewsProgressive Web Application (PWA)PromotionsRatings & ReviewsRebateReferral TrafficRequest for Quote (RFQ)Request for Proposal (RFP)ReplenishmentRetailRetailerRetentionReturn on Ad Spend (ROAS)Return on Investment (ROI)RevenueRevenue Per Visitor (RPV)RFIDSales CannibalizationSearch Engine Marketing (SEM)Search Engine Optimization (SEO)SearchandizingSeasonalitySegmentationSelf-ServeSite Experience ReviewsSitemapSize ChartShare of Voice (SOG)Ship from Store (SFS)Ship to Store (STS)Shipping CarriersShipping MethodsShrinkageSingle Page Application (SPA)Single Sign On (SSO)Site SearchSocial CommerceSocial LoginSocial ProofSoloprenuerSMSSSLStock Keeping Unit (SKU)SubscriptionSupply ChainSupply Chain ManagementTax CalculationTech OverwhelmTurn, or TurnoverUpsellingUniversal Product Code (UPC)User TestingUser-Generated Content (UGC)User Experience (UX)User Interface (UI)VelocityVendorVendor-Managed Inventory (VMI)Vendor PortalVirtual Private Network (VPN)Virtual ShoppingVirtual Reality (VR)Visual MerchandisingWarehouseWaterfall, or Waterfall MethodologyWishlistWholesalerYear-Over-Year (YOY)Year-To-Date (YTD)A/B TestingAccessibilityAccounts PayableAccounts ReceivableAdd to CartAdd to Cart RateAddress Verification Service (AVS)Advertising Allowance, see Co-opAffiliate MarketingAffiliate ProgramAgile, or Agile MethodologyAmazon Seller CentralApplication Programming Interface (API)Artificial Intelligence (AI)ASINAssistant Store ManagerASNAttribute, or Product AttributeAugmented Reality (AR)AuthorizationAutoshipAutomationAverage Basket Size (ABS)Average Order Value (AOV)Average Transaction Size (ATS)BacklinkBackorderBar codeB2BBestsellersBin LocationBranded SearchBrick & MortarBoost and BuryBotBounce RateBulk PricingBuy Now Pay Later (BNPL)Buy One Get One (BOGO)Buy Online Pickup in Store (BOPIS)Buy Online Return in Store (BORIS)Call-to-Action (CTA)Capital Expenditure (CAPEX)CaptureCartCart AbandonmentCart Abandonment Rate (CAR)Case PackCash FlowCashwrapCategoriesChargebackChatbotCheckoutCheckout AbandonmentChurnClick and CollectClickthrough Rate (CTR)ClientelingCloudCo-opCollectionsConsumer Packaged Goods (CPG)Content Delivery Network (CDN)Content Management System (CMS)Conversion FunnelConversion Rate (CR)Conversion Rate Optimization (CRO)Cost, or Cost of Goods Sold (COGS)Cross-Functional TeamCross-MerchandisingCross-SellingCSVCurbsideCreator EconomyCustomer AccountCustomer Acquisition Cost (CAC)Customer JourneyCustomer Lifetime Value (CLTV or CLV)Customer Relationship Management (CRM)D2C/DTCDemand GenerationDigital Asset Management (DAM)Digital GoodsDigital ServicesDigital WalletDirect TrafficDiscount CodeDistributorDomain NameDropshipEBITDAEcommerceEcommerce PlatformElectronic Data Interchange (EDI)Email Sending Platform (ESP)End CapEndless AisleERPEstimated Delivery TimingFoot TrafficFile Transfer Protocol (FTP or SFTP)FinancingFirst Party DataFlash SaleForecastingFraud DetectionFree ShippingFreight ShippingFriendly FraudFulfillment by Amazon (FBA)Fulfillment by Merchant (FBM)GalleryGoogle AdwordsGoogle AnalyticsGoogle Search ConsoleGoogle Shopping FeedGoogle Tag ManagerGross Margin or Gross Margin %Gross Margin DollarsGuest UserHamburger MenuHeadless CommerceHostingIn-Store ExperienceInbound MarketingInfluencerInventory ManagementInventory TurnsInformation Technology (IT)JavaScriptJust In Time (JIT)Key MetricKey Performance Indicator (KPI)KeywordKeyword ResearchKittingLanded CostLanding PageLead GenerationLocal DeliveryLiftList PriceLogged In UserLoss LeaderLoyaltyMachine LearningManufacturerMarket ShareMarketingMarketplaceMegamenuMerchandisingMinimum Advertised Price (MAP)Mobile ApplicationMSRPMulti-channelMystery ShopperNFCNo-CodeNo-Code PlatformOEMOKROmnichannelOn-PremOpen GraphOperating Expense (OPEX)Order Management System (OMS)Organic TrafficOut of Stock (OOS)Outbound MarketingP&LPage RankPalletPay-in-FourPay-Per-Action (PPA)Pay-Per-Click (PPC)Payment GatewayPayment TokenizationPaymentsPCI CompliancePersonalizationPlanogram, or Plan-o-gram (POG)POPoint of Sale (POS)Preference CenterPricing OptimizationPrivacy PolicyPrivate LabelProduct AssortmentProduct BundlingProduct CatalogProduct ConfiguratorProduct Details Page (PDP)Product Information Management (PIM)Product-Led Growth (PLG)Product Listing Page (PLP)Product Owner (PO)Product RecommendationsProduct ReviewsProgressive Web Application (PWA)PromotionsRatings & ReviewsRebateReferral TrafficRequest for Quote (RFQ)Request for Proposal (RFP)ReplenishmentRetailRetailerRetentionReturn on Ad Spend (ROAS)Return on Investment (ROI)RevenueRevenue Per Visitor (RPV)RFIDSales CannibalizationSearch Engine Marketing (SEM)Search Engine Optimization (SEO)SearchandizingSeasonalitySegmentationSelf-ServeSite Experience ReviewsSitemapSize ChartShare of Voice (SOG)Ship from Store (SFS)Ship to Store (STS)Shipping CarriersShipping MethodsShrinkageSingle Page Application (SPA)Single Sign On (SSO)Site SearchSocial CommerceSocial LoginSocial ProofSoloprenuerSMSSSLStock Keeping Unit (SKU)SubscriptionSupply ChainSupply Chain ManagementTax CalculationTech OverwhelmTurn, or TurnoverUpsellingUniversal Product Code (UPC)User TestingUser-Generated Content (UGC)User Experience (UX)User Interface (UI)VelocityVendorVendor-Managed Inventory (VMI)Vendor PortalVirtual Private Network (VPN)Virtual ShoppingVirtual Reality (VR)Visual MerchandisingWarehouseWaterfall, or Waterfall MethodologyWishlistWholesalerYear-Over-Year (YOY)Year-To-Date (YTD)