Drop your store below and I’ll send back five A/B tests you can run next — each with a before/after mockup and an evidence-backed lift estimate. No strings.
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Got it — we're on it.
Your five A/B tests for your store are being built by hand.
It'll land in your inbox within 24 hours. — Andrew Figgins, AOV Lab
15 years in ecommerce — agency-side, then in-house DTC. AOV Lab is the playbook I’ve used to multiply revenue at my last two companies. Small wins compound; the hard part is finding the tests that win.
Yes — the five-test report is free, with no credit card and no obligation. It's yours to keep whether or not we ever work together.
Are the predicted lifts guaranteed?
No. The ranges are conservative estimates based on results from comparable stores. Your traffic and customers are your own, which is exactly why each idea is meant to be A/B tested rather than assumed — you keep whatever wins.
How do you choose the tests for my store?
I analyze your live storefront from a customer's perspective and look for high-impact elements that are missing or buried instead of shown at the point of decision. Then I match what I see to patterns drawn from 1,858 verified A/B test results — so the tests are chosen for your pages, not pulled from a generic checklist.
Can I hand these to my own team to run?
Yes — please do. If your team already has the process and tooling to run and measure A/B tests, you're all set. I'm sharing this to be genuinely useful; what you do with it is up to you.