5 A/B tests · 24-hour turnaround

Get five A/B tests to run on your store next.

Drop your store below and I’ll send back five A/B tests you can run next — each with a before/after mockup and an evidence-backed lift estimate. No strings.

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Enter your store's domain (like yourbrand.com) and a valid email.
✓ No credit card required ✓ Before/after mockups ✓ Delivered in 24h
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Got it — we're on it.

Your five A/B tests for your store are being built by hand.

They'll land in your inbox within 24 hours. — Andrew Figgins, AOV Lab

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Real stores. Data-backed suggestions.

How it works

High probability A/B tests based on data.

I analyze each of your store’s page types and hand-deliver a set of test mockups that have proven to be successful for similar stores.

STEP 01

I analyze your store

I analyze your live storefront — PDP, PLP, header, cart, checkout — the way a shopper experiences it.

STEP 02

I rank the opportunities

Every opportunity is scored on likelihood-to-win and impact, so the highest-probability tests rise to the top.

STEP 03

You get the report

A ranked set of tests with before/after mockups and an evidence-backed estimate of the lift each could drive.

STEP 04

You decide next steps

Ship the tests yourself, or have AOV Lab run them for you. Keep the winners, learn from the rest.

Learn how it works →
Andrew Figgins
About AOV Lab

Revenue growth isn’t a mystery. It’s just math.

15 years in ecommerce — agency-side, then in-house DTC. AOV Lab is the playbook I’ve used to multiply revenue at my last two companies. Small wins compound; the hard part is finding the tests that win.

Learn more →
FAQ

A few questions before you start.

Is the report really free?
Yes — the five-test report is free, with no credit card and no obligation. It's yours to keep whether or not we ever work together.
Are the predicted lifts guaranteed?
No. The ranges are conservative estimates based on results from comparable stores. Your traffic and customers are your own, which is exactly why each idea is meant to be A/B tested rather than assumed — you keep whatever wins.
How do you choose the tests for my store?
I analyze your live storefront from a customer's perspective and look for high-impact elements that are missing or buried instead of shown at the point of decision. Then I match what I see to patterns drawn from 1,858 verified A/B test results — so the tests are chosen for your pages, not pulled from a generic checklist.
Can I hand these to my own team to run?
Yes — please do. If your team already has the process and tooling to run and measure A/B tests, you're all set. I'm sharing this to be genuinely useful; what you do with it is up to you.